HHH Expo Miami 2026
A 15-day AI countdown, event identity and drone film for booth #210 at the Americas Food & Beverage Show. I led concept, AI keyframes, video and edit; three teammates cut alternates. 22K+ reel views from a 186-follower page.
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Faisal Hasan
Creative Lead · Campaigns, Brand Systems & AI Film
Portfolio showcase.faisal.one · behance.net/faisalone
Dhaka, Bangladesh · +880 1710 541719 · [email protected]
Creative lead with 9+ years in brand, campaign and content design, now directing AI film at a commercial pace. At Betafore I run the monthly creative for 14 Bangladeshi-American food and grocery brands in New York, Michigan and Pennsylvania, plus a grocer in Sydney: everything from the Friday sale paper to Bangla-speaking AI commercials, delivered with a team of 20+ in-house, remote and freelance creatives. I build the system before the visuals (scripts, character sheets, keyframes and templates), so quality holds as volume grows. A computer-science degree means I build products too, including the platform behind my own marketplace, Horekmart.
14brands on a monthly content calendar
62projects made or co-made in my first three months at Betafore
22K+views on the HHH Expo reels, from a page with 186 followers
7AI films directed, from script to final cut
Selected Projects
Al-Aqsa Home Delivery
A 36-second Bangla family commercial generated shot by shot. I rewrote the script, built the character sheet, approved 8 keyframes and cut 12 versions, with real product packs so every label reads true.
HHH Packaging System
Took over US retail labels for 60+ SKUs across Moja, Al-Rayan and Banglar Mach: nutrition panels, UPC barcodes, FDA details and a 63-file print set. Then designed the five-SKU Al-Rayan pulses range from scratch.
Weekly Sale Papers & Labor Day
A weekly sale-paper system for print and social, signed off on the client’s Trello board. For Labor Day, one offer rolled out across all 14 brands as sale papers, statics and a vlog.
JossKid Talking Book
A 71-second AI-host launch film across ten scenes, a superhero mascot, and four TikTok openings on one ad body to test which promise sells.
AI-Reel Freelancer Bench
Recruited and briefed 10+ AI-video freelancers with written scripts. I QC every delivery and finish the final cuts; with the core team, this covers a calendar of about 90 reels and statics a month.
Golden Jubilee Bangladesh Concert
Team lead, project manager and digital campaign lead for a 360° campaign marking 50 years of Bangladesh’s independence: Scorpions × Chirkutt at Madison Square Garden, New York.
Experience
Creative Lead Betafore Limited
Jul 2026 – PresentDhaka, Bangladesh · On-site
- Direct the monthly creative for 14 food, grocery and restaurant brands in the US and Australia: sale papers, social statics, store vlogs, packaging, print and AI commercials.
- Lead 6 in-house designers and editors and 4 remote designers; brief every piece on Trello with references and check it before the client sees it.
- Built the team’s AI film pipeline (brief, script, cast and moodboard, keyframes, video, edit, motion, QC) and used it to direct 7 AI films, including Bangla-dialogue commercials with native voice.
- Plan the content calendar across all 14 brands: about 75 pieces in September, about 90 in October.
Independent Creative Consultant Freelance & personal ventures
Sep 2024 – PresentRemote
- JossKid, kids’ learning products: launch film, mascot films and TikTok hook tests for the Shikkhakosh Intelligence Book.
- Horekmart, my own multi-shop marketplace: brand identity built around a capybara shopkeeper mark, ad films and thumbnails. I also built the web platform and its Android manager app.
- Identities, launch visuals, decks and social systems for Wings Sportswear, Nexadev, Khelar Column, Socialmart and Oyelab.
Creative Lead Ezze Technology Limited
Jan 2020 – Aug 2024Dhaka, Bangladesh
- Led a four-person multidisciplinary team on client digital and campaign work: reels, social, banners, print, audiovisual and UI/UX support.
- Owned proposals, client communication and delivery sequencing from first brief to campaign rollout.
Visual Designer Dhakalive.tv
Dec 2017 – Dec 2019Dhaka, Bangladesh
- Designed banners, posters, logos, brochures and social assets on fast publishing schedules, keeping one visual system across every format.
Graphic Design Trainer Learning and Earning Development Project
Mar 2017 – Nov 2017Bangladesh
- Taught graphic design fundamentals to entry-level learners and guided their first portfolios.
Skills
- Creative direction
- Campaign concepts · Art direction · Brand identity & systems · Packaging · Print & large format · Social content
- AI production
- Scripts & storyboards · Character sheets · Keyframes · AI video with native Bangla voice · Hook testing · Output QC
- Film & motion
- Editing · Motion graphics · Bangla typography · Sound & music
- Leadership
- Team & freelancer management · Briefing · Creative QA · Content calendars · Client communication · Proposals
- Tools
- Photoshop · Illustrator · Premiere Pro · After Effects · Figma · Google Flow (Veo) · ChatGPT Images · Adobe Firefly · Nano Banana · Sora · Codex · Claude · Gemini · Trello
- Languages
- Bangla · English